Posts Tagged ‘jpg’

Choosing The Right Image File Format For The Web

February 10, 2010

In a previous post I mentioned choosing the right file format as one of the 6 key factors in optimizing images for the web. I’m now going to give you more pointers to help you decide which file format is the best choice depending on the graphic you are dealing with. I will focus only on the three most common graphic file formats used in web design:  JPEG, GIF and PNG. Read more…

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6 Key Factors in Optimizing Images For The Web

January 24, 2010

The 6 key factors to consider when optimizing images for the web are:

  1. Always start with picture dimensions (w, h) greater than your target size
  2. Set the image resolution between 72 and 96 pixels/inch
  3. Crop the image to only keep the area needed to convey your message
  4. Resize the cropped image to reduce the dimensions to the minimum while maintaining the proportion between width and height
  5. Choose the appropriate export file format: PNG, JPEG or GIF
  6. Select the right compression ratio/color range

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